Experienced business people know that it takes a great deal to create a small business which will stand the test of time. Things like product quality, location, customer loyalty, customer service, and industry knowledge play vital roles in the business. But so does something else. Without a good retail marketing plan, the business will die shortly after the businesses first opens its doors. No business owner can afford to forget about marketing, it should be something they think about all the time. Continue Reading →

When it comes to Retail Marketing, utilizing the available types of discounting are priority. Every business wants customer loyalty and there are ways to assure this. By making use of Loyalty cards, customers have an added incentive which will keep them coming back as repeat customers. These cards go by different names, depending on the area of the world in which the customer lives. Continue Reading →